Much like February WASDEs, the March editions are typically viewed as nonevents in terms of market significance since they are essentially released between those factors most likely to move prices. Usually by each February and March, the supply and demand fundamentals for the current crop cycle are already well accepted and priced into futures markets even with the Northern Hemisphere’s new crop planting season not yet underway. However, last month’s WASDE contained more than the usual number of changes as well as a few surprises for grain and soy markets, and today’s March WASDE followed with more of the same. The weather issues faced by South American soybean and corn crops in 2018 keep moving the supply needle. In turn,...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: The corn and soybean markets closed slightly higher in low-volume trade. The wheat market was mixed, with HRW continuing its downward trek on improved moisture. As expected, the bearish cattle on feed report drove down cattle prices and pulled hogs down with it. Mi...
Monday, 25 May is a U.S. holiday, and both the markets and our office will be closed. Please note that the next issue of Ag Perspectives will be published on Tuesday, 26 May. The WPI staff wishes everyone a safe and enjoyable holiday weekend...
USDA’s monthly cattle on feed report was released today. The total number of cattle on feed in feedlots with 1,000 head or more capacity amounted to 11.6 million head, 102 percent of last year. Source: USDA, WPI Placements were up, but part of that is attributable to persistent drought c...