Unlike grains, oilseeds and livestock products, the U.S. is increasingly import dependent for fresh vegetables. About one-third of the U.S. fresh vegetable market is supplied by imports, with 77 percent of the volume supplied by Mexico and 11 percent trucked down from Canada. Central and South America have been increasing their supply to the American consumer. The U.S. area used for producing vegetables has been declining and represents less than one percent of all crop areas. Imports are both a source of regular supply and a counterbalance to years when domestic production has troubles. Both domestic and imported fresh vegetables confront higher production costs due to energy, packaging, and labor influences. Higher prices are also...
What You Need to Know Today: There has already been a strong run of flash soybean sales announcements in recent weeks, but more than 1.4 MMT reported this morning is an exceptionally large single-day total with major implications for the market. If the sales to China and unknown destinations w...
On Friday, at 6:57 AM, President Donald Trump announced, via a social media post, a 90-day window during which up to 300,000 metric tons of product for ground beef could be imported outside of tariff-rate quotas—a move aimed at bringing down costs for American consumers. This is the secon...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.