WASDE WHEAT: USDA increased their estimate for 2024/25 global wheat supplies by 1.5 million tons to 1,062.1 million as higher beginning stocks were more than offset by lower production. World wheat trade is raised 1.7 million tons to 216.5 million as higher exports for Australia, Canada, and Ukraine more than offset the reduction for the EU. The projected seasonal-average U.S. farm price remains at $5.70 per bushel...
What You Need to Know Today: The U.S. weather forecast has shifted to favor more beneficial conditions for finishing the corn and soybean crops, which is removing some weather risk premium from futures. Traders are looking ahead to Friday’s September WASDE, which will offer major insight...
Key Takeaways: Mandatory Country of Origin Labeling would provide consumers with more consistent information about where their beef originates, but evidence from the previous COOL rule found little indication that labeling increased overall consumer demand for beef. The primary potential benef...
The California General Assembly has passed a bill aimed at increasing transparency related to ultra-processed foods. California Governor Gavin Newsom has until 30 September to take action on the bill, though it will most likely be signed into law. Late last year, California became the first sta...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.