The announcement last Friday that Egypt bought U.S. wheat for the first time since May 2017 sent a bullish message to wheat futures that day, and the resulting very strong session sent them back up into almost neutral territory from a technical standpoint. The bullish message was that U.S. wheat was now competitive to virtually every world buyer. The market tried to follow through in the Sunday night session with Chicago wheat trading as much as dime higher before fading near the end of the session. There was no fund buying today, and wheat futures struggled to even stay unchanged. The meeting last Friday between Russia’s government and exporters didn’t shed any new light on how much wheat that country will ship this marketing...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: USDA reports are delayed until Tuesday due to the federal holiday on Monday. Over the weekend, President Trump announced a ceasefire between Russia and Ukraine. Russia warmly welcomed and confirmed this ceasefire by conducting more strikes against Ukraine. Specific...
On Saturday, 10 October, at a campaign rally in Clarksville, Tennessee, President Trump said that the U.S. and Mexico would come to terms on a new trade deal, and he said Canada does not need to be part of the deal. Trump called the coming agreement with Mexico “great” but gave no d...
Key Takeaways: The United States has steadily lost global wheat export market share since the 1970s, falling from the world's leading exporter to a projected fifth place in 2026/27. The rapid expansion of Black Sea wheat exports, driven by improved productivity and export infrastructure, has r...