After a three-day rally, the soybean complex drifted lower, wheat continued its bearish decline, and corn miraculously escaped another day of damage. The market now awaits crop tour results, which at their onset appear to be confirming USDA’s view of big yields. Barring a miraculous...
The CBOT on Wednesday saw grains make a slight recovery and correction from Tuesday’s WASDE-induced selloff while the soybean market extended the bullish trade. Both corn and wheat pushed slightly higher for the day with concerns about heat in the Corn Belt supporting corn trade while whe...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.