GOOD MORNING, Strong cash markets, weather, and the unknown quantities of corn demand from China continues to underpin the markets in general. Demand and fund buying activity remains the key driver for price. US Trade Rep. office estimates that under the Phase One trade deal, China has purchased $23 bln of Ag goods, which is around 71% of the target under the deal. As such, US corn and bean sales are at their all-time highs, and the strongest start to their marketing year in history. Weather watchers are seeing better rain prospects materializing this morning across the Black Sea and SA. While beans hit a new contract high this morning on demand, wheat prices are lower which is weighing on corn. R...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.