The Foreign Ministry of Brazil notified the U.S. today that it has directed its trade body, Camex, to investigate whether it can retaliate against the 50 percent tariffs imposed by the Trump Administration on several goods imported from Brazil. The investigation will conducted be under a law passed by Brazil’s Congress earlier this year and sets up a process to respond to unilateral trade actions against the country. A Camex official noted that the new legislation passed Congress virtually unanimously; that statement was made in Mexico City during a trade related trip. At the same time, the official noted that Brazil is open to talks with the U.S. Trump’s key motivation in applying the tariffs was the prosecution of former Presi...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.