World Perspectives

Breaking Eggs with Poor Math

Activists have been pressuring the Biden Administration to take more action against Big Ag. The latest is an attack on egg production. Opponents are blaming the spread of avian influenza (AI) and the high cost of eggs on what they claim is 110 billion eggs produced on just 347 farms. They assert that AI spreads because laying hens lack genetic diversity, and their population is too dense. But AI is being spread by wild flocks of birds, which are no doubt genetically diverse and more dispersed.  They claim that Cal-Maine, the largest egg producer, profited hugely in 2023 but that is cherry picking data. The company’s stock is up 3.4 percent year-to-date (YTD), but down 2.5 percent from its peak a month ago. Meanwhile, the S&P...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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