The CBOT was mostly lower to start the week with traders reluctant to add bullish risk ahead of the USDA’s WASDE report on Tuesday. Too, technical weakness rapidly enveloping the soy complex spooked traders and prompted a more cautious approach. Favorable weather in Brazil, slow soybean s...
Despite assurances from Treasury Secretary Scott Bessent and the announcement this morning of nearly a half million tons of new soybean sales to China, the trade just doesn’t see the plausibility of a full 12 MMT of beans being bought near-term by Beijing. Particularly not when commitment...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.