Mediterranean/Middle East/North Africa/Africa – MEA Region Turkey’s barley imports in 2025/26 are forecasted to reach 1.7 MMT, up from only 150,000 MT in 2024/25. The increase is due to the expected 13 percent drought-related drop in barley production this year. Turkey’s impor...
Regional News Macroeconomic markets remain especially uncertain and chaotic, and exchange-rate volatility is having a direct impact on grain trade. Pricing has been somewhat inconsistent this week amid the currency moves, as exporters and buyers alike try to navigate the volatility. Over...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.