Doubling Down on Protectionism Typically, the party platforms crafted every four years by Republicans and Democrats are equally meaningless. Some of their policy prescriptions become codified but many do not. But speakers at this week’s Republican Convention are leaving no doubt that “America First” is more than platitude. They are thinking and saying what is contained in the platform. The document itself is “Dedicated to the Forgotten Men and Women of America.” Specifically, Chapter 5 is headlined the Protection of American Farmers and Workers from Unfair Trade. The previously free trade Party now laments a trillion-dollar annual trade deficit and will seek a baseline of tariffs on imports, the decoupling fr...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
WPI has officially launched Transportation Perspectives as a standalone weekly report separate from our Ag Perspectives articles and analysis. Current Ag Perspectives subscribers will have gratis access to the report through 16 April 2026. Please email us or subscribe online after this date to...