Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
The massive rally in energy markets remains the primary story underpinning ag markets. Front-month crude oil futures ripped higher overnight and traded above $100/brl for the first time since July 2022 before scoring an overnight high just shy of $120/brl. That strength pulled ag markets &ndash...
Process Standards as NTBs California’s Prop 12, which a House Agriculture Committee-passed farm bill is supposed to override, restricts the sale of pork and eggs in the state if not produced according to its restrictive standards. Such processing restrictions have long been used as nontar...
Today the war in Iran has hit its 10th day. Iranian forces have sustained their retaliatory strikes on US military assets and other key infrastructure in Kuwait, Qatar, Saudi Arabia, and the UAE. The latest Iranian attacks on Bahrain have damaged a water desalination plant. Further, more than a...
After two days of mark-up, the so-called “skinny farm bill,” the Farm, Food, and National Security Act, cleared the House of Representatives Agriculture Committee by a vote of 34-17, with 7 Democrats joining all 27 Republicans voting in favor. It will now move to the House floor and...