The recent unexpected surge in physical fed cattle prices has created significant discussion about what the beef and cattle price environment will be heading into the new year. It’s no secret that fed cattle supplies remain tight and that the pipeline is low amid the ban on feeder cattle import...
Ocean Freight Comments - 13 December 2024By Matt HerringtonDry bulk freight markets are in the middle of the holiday-season slowdown with thin and very quiet trade characterizing what little market activity is present. The peak demand period from the North American grain harvest has now past bu...
A disappointing Export Sales report for most of the major commodities sent CBOT futures broadly lower on Thursday. Export sales and shipments for corn, soybeans, and wheat were all on the low end of expectations and below last week’s values, which prompted traders to abandon (temporarily, at le...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.