WHEAT The Argentine wheat harvest advanced nearly 14 percentage points this past week, reaching 30 percent of the total area. Good weather accelerated maturation in some fields at the same time forecasts of weekend rainfall pushed harvesters to move quickly. Yields continue to surprise, with so...
Growth in retail sales lost some momentum in September, capping off what otherwise had been a solid quarter of spending for U.S. consumers. Looking at the headline, overall sales rose 0.2 percent in September – the fourth consecutive monthly increase – but lagged the consensus expec...
Regional News Farmer selling of grains remains limited across most of Europe as low prices and the looming holidays have producers focused on other things. Too, the logistical difficulties of moving grain around the December holidays are prompting many to wait until the new year to market...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.