There are days in the commodity markets when it feels like nothing is happening in any market, and then there are days when it feels like everything is happening in every market. Today was one of the latter days. The big headline in ag trade Wednesday was the soybean futures and broader s...
Russian Grain Markets: 26–30 January 2026 The Russian grains market remains volatile, with bearish sentiment prevailing on the RUB export trade platform despite higher U.S. dollar–denominated export prices and zero export duties currently in place. With a large crop available, marke...
Milling Wheat Large supplies and strong exports of wheat from the Black Sea and Russia continue to cap upside potential for wheat. U.S. and EU markets rallied last week until late in the week, when they hit a combination of technical pressure and increased competition from the Black Sea.&...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.