Key Market Developments Macro: Tension Without Direction Markets are trading the tension between escalation and resolution — and neither side has control. Both equities and commodities tested key technical levels this week before reversing sharply on headlines suggesting — at least...
Russian Grain Markets: 23–27 March 2026 The Russian grains market was stable to slightly firmer during the week. Export activity and port trading remained slow, while the domestic market and inland trade reflected firmer farmer price expectations. Even so, gains were limited, and the broa...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.