Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Russian Grain Markets: 17–21 November 2025 The grain market remained stable. A strong ruble limited domestic price growth despite slight appreciation in export prices, which also held steady. Domestic millers in European Russia returned to the market, supporting stable to slightly bullish...
WPI Grain Prices and Freight Rate App Note: you can also visit the app directly by clicking here. Supplemental Information The section below offers a concise view of the options available in the current version of the WPI FOB Price and Freight Rate app, along with a short “How To”...
The CBOT was mostly higher on Tuesday with rumors of Chinese soybean buying and strong performance in equity markets boosting trader sentiment. Tuesday’s trade seemed to reflect the typical pre-Thanksgiving glide into low-volume, low-volatility trade that often dominates the day before an...