The CBOT was mostly higher on Tuesday as export demand continues to fuel what looks like the start of a demand-led swing higher in the markets. Tuesday marked the fifth straight business day with a “flash” export sales announcement for corn, with Mexico responsible for essentially all of the demand boom. Supporting the soy complex in the background was Brazil’s late planting while forecasts of smaller Russian 2025 production supported wheat. Funds continued to cover shorts in corn but remained neutral in soybeans and wheat, though options trade in soybeans remains undeniably bearish while decidedly more bullish in wheat. Outside markets were mostly higher but reflected dramatically changing money flows and investment strategies heading...
Early Sunday evening, President Trump and Iranian officials confirmed the two countries have agreed to a peace deal. The agreement notes the Strait of Hormuz will be reopened (though President Trump cautioned time would be needed “for purposes of mine removal”) and the U.S. bl...
What You Need to Know Today: It was a quiet trading day across major agricultural commodities, with most contracts closing within 1 percent of the previous day's settlement. Trading volumes for corn and the soy complex were lighter than earlier in the week, as traders were positioning before a...
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Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.