THE OPEN March beans: 3 3/4 lower March meal: 2.30 lower March soyoil: 25 higher March corn: steady March wheat: 4 1/4 higher The markets opened in line with trade expectations. Traders returned to buying corn vs. wheat, and soyoil vs. meal. Export sales were low end for meal, while fundamentals for soyoil remain friendly. Export sales for corn was a marketing year high but was expected after recent export inspections. Beans were lower but congested in a tight range. There is the perception that China continues to talk with the US about a signing date and the Phase One deal, which adds support. China also lowered tariffs on beans and chicken parts, and last night energi...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.