The announcement of an HPAI outbreak in a flock of turkeys in Indiana raised fears amongst the U.S. poultry industry. Still fresh in mind is the outbreak during December 2014 to June 2015 that saw chicken meat exports plummet nearly 13 percent ($1.5 billion) and take years to recover. Now it has been found in a commercial broiler operation in Kentucky, and a backyard flock in Virginia. After quarantining the area, all animals are depopulated and the area sanitized. There have been subsequent outbreaks in January 2016 and March of 2017, but exports have suffered less as control has been more aggressive and the disease contained quickly. While it is the virulent H5N1 strain, the Centers for Disease Control and Prevention says the North...
What You Need to Know Today: The hot, dry weather forecast continues to drive strength in grain futures with corn and soybeans hitting another day of strong gains. Monday’s Crop Progress and Conditions data were in line with market expectations and showed relatively few concerns for the...
Yesterday we wrote about the Q1 GDP numbers and the June employment reports in an article entitled Real GDP for Q1 Relying on AI Buildout, Held Back by Consumer Spending. That article mentioned that consumer spending had become a drag on GDP. Nonetheless, real GDP in Q1 was revised upward to 2...
Key Takeaways: The Middle East and North Africa's arid climate and limited water resources have created a structural dependence on imported wheat. Government wheat tenders in major importing countries serve as important benchmarks for global trade, providing insight into exporter competitivene...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.