World Perspectives

SEA High Road; China’s Mixed Story; Focus and Outlook

SEA High Road European activists have tarnished palm oil from Southeast Asia by saying it destroys rainforests and compelled some countries to ban its use in biofuels. Malaysia has filed a WTO complaint over the ban and joined with Indonesia in trying to resuscitate their image in Europe via a conventional public relations campaign – in other words they are taking a higher road than trying to destroy the reputation of their antagonists. They could also adopt the approach of some Brazilian soybean supplying firms by certifying zero rainforest destruction in the supply chains.  China’s Mixed Story President Xi Jinping may not have been elected by 100’s of millions of Chinese voters but he spins as well as any democra...

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On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.

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