World Perspectives
feed-grains soy-oilseeds wheat

Southeast Europe Regional Analysis

The market in Bulgaria and Romania remains quiet as farmers refuse to sell wheat at  current market levels that are about $20/MT below their target. Milling Wheat The Black Sea market is slightly firmer due to easing harvest pressure. Demand remains very slow, especially for the deferred positions. The Russian currency is strengthening against that of the U.S., gaining 3 percent in one week at 66 rubles per USD. That is contributing to the more stable prices (in USD), which seem to have bottomed. They are currently close to the production cost (even below in the regions more distant from the sea ports), and farmers are not motivated to sell any more than is needed to cover their immediate expenses.The EU allocated 525,000 MT of wheat...

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livestock

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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