Starches and protein are the largest caloric components of the western diet and WPI analyzes them all day long. Notably, the onion is one of the most important components in the Indian diet. Periodically, there is the risk of civil unrest due to production shortfalls of the vegetable. Consequently, when excessive rainfall this year caused a drop in onion production, the government banned the export of this Allium family member. People in Bhutan also like onions, but they tend to import them from next door in India. Thus, the shortage and export ban in India has reverberated into a problem in Bhutan. The government in the nation’s capital Thimphu has the solution; it has ordered farmers to grow onions. This information did not c...
Wool is one of the most misunderstood U.S. agricultural commodities. Fine wool in the 17–21 micron range commands premium prices in luxury apparel, technical outdoor gear, and high-end knitwear, while coarser wool is gaining support as building codes and standards shift toward natural-fib...
Key Takeaways: Sugarcane is the world’s largest crop by total production volume, surpassing major commodities such as corn, wheat, and soybeans, and supplies roughly 80 percent of global sugar production. Sugarcane’s perennial growth cycle allows farmers to harvest multiple crops f...
Key Takeaways: Offal represents an important segment of global meat trade by adding value to underutilized portions of livestock carcasses and improving overall resource efficiency. Strong export demand for products such as pork variety meats and chicken feet allows processors to maximize carc...
Late Friday afternoon, Chairman John Boozman (R-Arkansas) released an updated draft of the Senate farm bill. The farm bill markup is scheduled for Thursday, 6 August at 9:30 a.m. Eastern time. Boozman has been negotiating with Ranking Minority Member Senator Amy Klobuchar (D-Minnesota) to craft...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.