The recent weakness in soyoil prices – and, indeed, the multi-year plunge from record highs in 2022 – has been driven by the dynamics of declining expectations for consumption of renewable diesel and biodiesel. This fact is likely well known by WPI readers, though the details of what exactly has been driving the decline may not be as readily identifiable. This article examines the major drivers behind the renewable diesel boom and its impact on soyoil prices, and how the recent deterioration of industry profits has negatively affected these markets. Based on market conditions and our analysis currently, WPI looks for soyoil prices to dip further in 2024/25, but a growing export program should help prevent a major market collapse. As a...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
What You Need to Know Today: There has already been a strong run of flash soybean sales announcements in recent weeks, but more than 1.4 MMT reported this morning is an exceptionally large single-day total with major implications for the market. If the sales to China and unknown destinations w...
On Friday, at 6:57 AM, President Donald Trump announced, via a social media post, a 90-day window during which up to 300,000 metric tons of product for ground beef could be imported outside of tariff-rate quotas—a move aimed at bringing down costs for American consumers. This is the secon...