Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.
Congress returns this week from their Thanksgiving recess to wrap up end-of-year priorities. There are only 13 days of legislative sessions remaining in the House, with 12 days before the 30 January deadline when the government runs out of money once again. The Senate has 12 days of session rem...
Beef packer margins surged for a fourth consecutive week, jumping $108/head to $228 and marking the strongest profitability in more than two years. Margins rose on the combination of a $5.88/cwt decline in live cattle and an $13.20/cwt drop in dressed cattle prices, while the Choice cutout ease...
The U.S. Midwest received heavy snowfall this weekend and as snowflakes drifted lower so – apparently – did CBOT traders’ sentiments. The ag markets were almost entirely on the defensive to start the last month of the year with soyoil being the only major market to see meaning...
Ag as Affordability Solution Around 12 percent of Americans received federal food assistance (SNAP) and 10 percent are classified as living below the poverty line but financial analyst Michael W. Green has controversially calculated the threshold at $136,500/year. After all, a family of four li...