The 2020/21 crop year has been nothing if not interesting and heavy on forecast revisions from every analytical firm. The presence of La Nina in the Pacific Ocean is driving abnormal weather patterns in South America that are making yield projections tricky, to say the least. U.S. markets were surprised by China’s aggressive appetite for corn and soybeans that sparked a demand-lead rally at the CBOT and other global markets. Looking forward, WPI expects the bull market to continue, due largely to strong import demand. To a lesser extent, production cuts in South America and export restrictions from the likes of Russia and Ukraine will tighten global supplies on the margin and favor U.S. exporters. ...
What You Need to Know Today: Markets got a surprise with a corn yield of 181.2 bushels/acre in the October WASDE, above the average estimate of 177.6 bushels/acre and up from USDA’s September estimate of 178.5 bushels/acre. Although stronger demand is expected to absorb some of the addit...
Key Takeaways: On Friday afternoon, President Trump announced that Russia will “immediately supply over 300,000 Tons of Diesel Fuel” to the United States. The deal, typical of this administration, is light on details but promises an additional 500,000 tons in November and 1 m...
The USDA has lowered its 2026 red meat production forecasts slightly while forecasting a slight increase in broiler production. Beef is now projected at 24.802 billion pounds, 75 million pounds less than in September. Cow slaughter is expected to be up; however, this will be offset by lower ste...
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Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.