World Perspectives
livestock

A Beef with the Numbers

USDA lowered its estimates for production, imports and exports of beef, which fits with the narrative of a commodity facing threats all around. Every day there are news headlines popularizing alternatives from plant-based to cellular-grown similar product. Where some in the industry see a threat, others are investing in the alternatives even as they continue to sell the real thing. The alternatives need not be a threat, though. First, there are plenty of consumer-level contradictions. For example, plant-based proteins are being popularized for humans at the same time pet food manufacturers are emphasizing the lack of plants in their protein heavy products, specifically avoiding wheat, corn and soybeans. Second, beef is both the everyday ch...

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Summary of Futures

Mar 26 Corn closed at $4.445/bushel, up $0.04 from yesterday's close.  Mar 26 Wheat closed at $5.0775/bushel, up $0.015 from yesterday's close.  Jan 26 Soybeans closed at $10.5225/bushel, down $0.06 from yesterday's close.  Jan 26 Soymeal closed at $298.4/short ton, up $0.2 from...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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