The latest mantra from development specialists is concern about the future availability of water. It is an old topic but a durable one given the preciousness of the resource. Since 70 percent of the withdrawals of freshwater around the world are for agriculture, and 60 percent more food must be produced based on population growth, it is an understandable focus. It means a large increase in the trading of “virtual” water as food is moved from where it can be produced to where it is needed for consumption. The U.S. and EU are major agricultural producers and exporters due to the large availability of both arable land and water. China and particularly India are also well-endowed but have large domestic demand for food and wa...
What You Need to Know Today: The U.S. and Iran exchanged strikes, with the U.S. hitting Iranian bridges, energy sites, and military infrastructure. Iran launched a missile into Kuwait that damaged a desalination plant. Crude oil futures surged on heightened Middle East tensions, providing supp...
Congress returned this week from its Fourth of July recess, with another break scheduled for the month of August, to face a busy agenda before adjourning for the August recess. Congress has several priorities, including the National Defense Authorization Act, a potential third reconciliation pa...
There was a time, not so long ago, when you could easily explain U.S. agricultural policy. It was countercyclical and focused on risk management, especially for traditional row crops. There were a few exceptions, like dairy and sugar, which maintained the remnants of supply control. Participati...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.