World Perspectives
feed-grains soy-oilseeds wheat

Issues and Questions

While the May WASDE provides a first look at USDA's analytical insights for the following crop year, it seems the remainder of each old crop year can no longer be taken for granted. Tomorrow's report will likely raise a number of issues and questions for markets.USDA's May WASDE will be released tomorrow, 9 May. As we have noted before, USDA analysts will present their first real look at the new 2014/15 crop year with projections on production, supply/demand balances and prices. These always assure a high level of interest in each May WASDE, although new crop projections made in early May seldom provide the market-moving intensity of WASDEs issued later in each crop year.Of course, the 2013/14 crop cycle is far from over for crops other tha...

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livestock

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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