World Perspectives
feed-grains soy-oilseeds wheat

Market Commentary

General Comments Grains and the soy complex opened mixed in overnight trading, but the complex soon came under pressure from slumping soymeal prices on China's Dalian Exchange. Soymeal has been a hot commodity in Dalian trade, and it was due or overdue for a profit-taking break, which apparently is what occurred since both Dalian soybeans and soyoil prices were higher. Nevertheless, CME soybeans on Globex chose to follow Dalian soybeans overnight.The soy complex had something else to chew on when USDA announced that 300,000 MT of soybeans destined for China had been cancelled along with a cancellation of 120,000 MT of soybeans sold to unknown destinations. At the same time, USDA announced a sale of 110,000 MT of soybeans to unknown. It a...

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Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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