World Perspectives
feed-grains soy-oilseeds wheat

Mercosur Regional Analysis

Soybeans Brazil reacted quickly to the weakness of the real which dropped from 2.25 to 2.4 reals/USD and the rise of CBOT levels. Farmers sold large quantities of new crop soybeans at more than 1 MMT per day in the past week. They have already sold about 15 percent of their 2013/14 crop. Although that is less than normal for this time of year, the volume is well above that of Argentina where farmer selling does not reach even 1 percent in price. Brazil also sold at least 3MMT of soybeans FOB and CNF to China. February traded at +190-187SH for all Brazil and +194-200SH for  north ports, CNF north China. FOB market traded at +100SH for north Brazil and some at 6 cents discount for south China. Demand remains for February at +190SH C...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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