This week’s USDA WASDE report was a blip on the screen compared with the intense focus and disruption of Russia warring on Ukraine. Due to the scale of these two countries in global agriculture, the war has caused markets themselves to explode. Early in the war one European analytical firm predicted markets would be disrupted for a month, but it now looks more like years. Primary impact was on wheat and corn, but oilseeds have not been immune to the impact. The loss of Black Sea sunflower oil prompted other markets like Indonesia to restrict their vegetable oil exports in order to protect domestic consumers. The value of soybeans has risen just 1.9 percent since the start of the war, but soyoil is up 7.8 percent in value. The...
What You Need to Know Today: There has already been a strong run of flash soybean sales announcements in recent weeks, but more than 1.4 MMT reported this morning is an exceptionally large single-day total with major implications for the market. If the sales to China and unknown destinations w...
On Friday, at 6:57 AM, President Donald Trump announced, via a social media post, a 90-day window during which up to 300,000 metric tons of product for ground beef could be imported outside of tariff-rate quotas—a move aimed at bringing down costs for American consumers. This is the secon...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.