World Perspectives
feed-grains soy-oilseeds wheat

Southeast Europe Regional Analysis

Milling Wheat The wheat market in the Black Sea is extremely quiet. The major Mediterranean and Middle Eastern destinations seem to be well covered for February and probably even for March. Russian and Ukrainian wheat was much cheaper than EU and U.S. wheat in November and December. Most of the importers/consumers have secured a few months' worth of forward consumption in anticipation of higher market prices after the supplies from Russia and Ukraine are exhausted. Today, these long positions are threatened by the sharp collapse of the U.S. wheat price and the fall (to a lesser extent) of the French wheat price. As a result, importers generally are not keen to buy additional volume before they liquidate their "expensive" wheat stocks. Lo...

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From WPI Consulting

Accountability and a comprehensive approach to export programming

WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.

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