The CBOT started 2025 on a relatively strong note, but any hints of bullishness were largely erased on Friday. Ag markets across the board fell sharply on the second trading day of the new year with weak export data, South American weather, and changes on taxes on trading profits driving much o...
The poultry sector is poised for production growth in 2025, but price trends are expected to vary across products. Broiler growers in the U.S. placed 191 million chicks for meat production last week, which was up 4 percent from the last week of December 2023. Cumulative placements from the...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.