Last week, due to the coincidental timing of the deal with Argentina and elections coming there on 26 October and with Javier Milei being a close ally of President Trump, we speculated that Trump’s plan for lowering beef prices relied, at least in part, on Argentine imports. On Sunday, Trump confirmed that imports from Argentina were a critical part of the mix. Of course, lowering beef prices in the U.S. would also result in lower U.S. cattle prices, which causes its own predicament. The National Cattlemen’s Beef Association (NCBA) has criticized that plan over “numerous concerns over importing more Argentine beef to lower prices for consumers.” Included among them are the “deeply unbalanced trade relationship&...
What You Need to Know Today: Last week’s Trump-Xi meetings included China agreeing to roll back $60 billion in tariffs on a huge swath of U.S. ag products, just notably not soybeans. The exclusion of soybeans from the tariff-reduction list means China’s state-run importers COFCO an...
Mexico Trade Deal The Trump Administration is looking for a win before the November midterm elections, now just five weeks away, especially as trade relations with Canada worsen and there is now a truce with China. The U.S. has made it clear to Mexican officials that it wants a deal with Mexico...
Key Takeaways: The U.S.-China agreement lowers tariffs on several U.S. agricultural products, but the lack of additional soybean commitments or greater certainty surrounding China’s existing 25 MMT purchase pledge made the deal a slight disappointment. Lower tariffs on U.S. corn are unli...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.